Case study
On Point Strategy
On Point Strategy is a premier full-service grants management and consulting firm based in Puerto Rico and Washington DC. They have experience with serving Puerto Rican governmental agencies and offer a multitude of services for both public and private sectors.
The Task
The Solution
On Point Strategy aimed to revitalize their brand to accurately mirror their company’s image and vision across all online channels. They sought a consistent and professional representation on their website and social media pages. Additionally, OPS wanted to reframe their website messaging to be more clear, engaging, and modern.
executed a comprehensive brand refresh for On Point Strategy, beginning with a thorough assessment of their needs. Our goal was to elevate OPS’s brand experience by creating a distinctive visual identity that authentically tells their story. This included redesigning their logo, refining brand colors, and updating other brand assets to embody a dynamic, fresh, and professional look. We also undertook a complete transformation of OPS’s website and social media pages, ensuring that every aspect of their online presence effectively communicated the value they provide in a cohesive and compelling manner.
- Brand Strategy
- Brand Identity (Rebrand)
- Art Direction (Photography & Videography)
- Social Media Strategy & Content Creation
- Website Redesign
The Services
The Before & After
OUR WORK ~ new website
The Social Media Game
The New Look
OUR WORK
photography
The Art Direction
